Fujifilm x Urban Outfitters NYC Scavenger Hunt

In Summer 2022, Fujifilm and Urban Outfitters held a scavenger hunt in New York City, hosted by Victoria Paris.

Tasked with creating the event’s branding, the designed print materials included: maps, Instax photo holders, sticker sheets, store signage, wheatpaste, t-shirts, coupons, and social media assets.

Creative Director: Ian Rousey